8 Good Reasons to Buy Your Flowers from Your Local Florist
Your local florist is happy: in 90% of cases, you trust them and buy your flowers from them. Despite alternatives like supermarkets and garden centers, your neighborhood florist should remain your best friend when it comes to buying quality flowers.
As you know, here at Sessile, we love supporting passionate florists—and here are 8 great reasons why you should, too!
1. He is passionate
Passion is the florist’s primary driving force. Without that passion, he wouldn’t have the patience to listen to you as you try to put into words what you want, nor would he spend 10 hours a day on his feet in the cold (or the intense heat) and humidity. The more you call on him, the more you fuel his passion.
2. He is close by
The neighborhood florist lives up to its name. In major French cities, you’ll find a florist within a 5-minute walk on average—often even closer. In fact, two out of every three florists are located downtown. The florist is just as much a part of neighborhood life as your local baker.
I find my bouquet of flowers
3. He knows better than you what you want
“I’d like a tricolor bouquet made up of 5 white poppies, 4 pink peonies, and 4 St. John’s wort” is the kind of sentence—admit it—that you never say when you walk into your florist’s shop. A florist’s expertise allows them to create bouquets tailored to the guidelines you provide, taking into account the recipient, the season, and, of course, your budget.
4. He respects his beloved flowers
A flower is, by its very nature, fragile. It needs to be watched over and pampered. The florist’s care for each stem is the only guarantee that you’ll walk away with a perfect bouquet. At the same time, the artisan florist respects the seasonality of their “babies.” You shouldn’t find summer flowers on January10 …
5. He works with a short supply chain
Every florist has their own method, but very often they source their flowers locally from trusted suppliers, thereby ensuring maximum freshness. Florists are part of a small-scale, artisanal ecosystem where they serve as the link between the grower and the end customer. By shopping at your local florist, you’re supporting local businesses and making a responsible purchase.
6. Because her store makes you want to stay there
A flower shop is often quiet, cool, and smells wonderful. Stepping away from a sweltering boulevard and discovering a haven of relaxation makes you want to stay… and buy something.
7. Because they sometimes take the concept a step further
Flowers and cakes, edible flowers, flowers and architecture—some artisanal florists have opened true concept stores centered around flowers. With passion and creativity going hand in hand, these shops are often worth a look.
8. Simply for the sake of quality
To wrap things up with a bang, quality is simply the top priority for the artisan florist. In fact, the quality of the flowers and the quality of the advice are the two main reasons why a customer prefers to visit their neighborhood florist. The florist must balance the needs of the customer with those of the flowers! When you buy your bouquet, it feels like it came straight out of a photo shoot. All thanks to the florist’s magic touch—a true artist.
Who are we?
Sessile champions the independence of artisan florists online. Founded in 2019 by six friends, Sessile brings together 500 florists committed to transforming the industry and enables flower delivery throughout France, Belgium, and Luxembourg. By breaking away from the traditional online catalog model, the network highlights each florist’s expertise and helps keep the art of floristry alive. Florists can pursue their passion and create more creative bouquets because they have greater freedom to offer seasonal flowers and, whenever possible, locally sourced flowers.
